Common Forum Marketing Mistakes
One of the best and most respectable ways to find and engage people interested
in your niche is through Forum Marketing.
Because people who converge in forums share common interests, you can easily source huge amounts of targeted
traffic from forums, free of charge. This is one of the best things about forums.
The key thing with forum marketing is that you need to constantly keep an eye on which forums to post on time
Search for popular forums that are centered around your niche. You don’t have to look so far for clues. Start by
asking people around you – colleagues, employees, suppliers, or customers – which forums online communities they
spend much time on.
If you aim at the wrong forums, you’ll be wasting your efforts. Find a forum that is directly related to your
niche and you can get free traffic to your auction
The following are some common mishaps you should avoid in forum marketing:
Avoid getting offended
It’s very important never to get offended in a forum, or if you do, keep it to yourself. There’s really no point
in getting offended just because one member disagrees with you. It really serves no purpose. Possibly, you could
engage in an argument perpetually, assuring them how they are wrong and you are right, but eventually, you’re not
likely to succeed in convincing them to change their minds.
When such moments arise, keep reminding yourself why you are in the forum. You went there for business purposes,
nothing more. Note that when it is time for business, there cannot be room for personal feelings and emotions. In
any case, not every member will agree with your views, so, the sooner you get over it the better.
Avoid being offensive
Naturally, when we get offended, we feel the urge to fire back with
hopeless rhetoric. In a forum, this is a sure way to undo all the efforts and hard work you’ve invested into
your marketing endeavors.
Again, you have to remember that this is a business. Think about this: would you react angrily to a customer or
potential customer of your service or product?
Mind your grammar
This may seem like something minor but it has a profound effect on how people perceive you. To start with,
people on forums are usually very knowledgeable, elaborate and expressive in that particular niche or subject and
they spend a good number of hours engaging each other on that subject, often in clear, expressive and correct
If you want to stand out (every one looking for business opportunities wants to) but it’s your poor grammar that
makes you stand out, you will not be able to convince your audience that you have a quality service or product to
Good grammar makes you appear professional, and ‘fit in’. You will also find it easier to convince potential
buyers in perfect language.
Then finally, never use affiliate links
You can include your website URL in your signature but posting an affiliate link in a forum isn’t something you
should consider. Most people will see this as black hat and therefore will desist from working with you. You are in
the forum to build trust and relationships. Because eventually, people tend to buy from people they feel connected
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